1ST EVER LONG-LASTING LIQUID LIPSTICK PACKAGE DESIGN — JILL TOMANDL

CREATIVE DIRECTION I DESIGN
REEL
Product Innovation
Awards
COUTURE
SOCIAL & ENVIRONMENTAL IMPACT
About

CREATIVE DIRECTOR | PACKAGE DESIGNER | PRODUCT DEVELOPER

CREATIVE DIRECTION I DESIGN
REEL
Product Innovation
Awards
COUTURE
SOCIAL & ENVIRONMENTAL IMPACT
About

I WAS ON A MISSION TO CREATE A LIP PRODUCT THAT WOULD LAST ALL DAY. THE ORIGINAL PRODUCT WAS CALLED LONG WEAR LIQUID LIP COLOR, THEN RENAMED STAY ALL DAY LIQUID LIPSTICK & IT STARTED A NEW MAKEUP SUBCATEGORY, LONG WEAR LIQUID LIPSTICK.

Long Wear Liquid Lip Group KH 3.1MB.jpg

Long Wear Liquid Lip Backstage 387KB.jpg

Betsey Johnson 312KB.jpg

BETSEY JOHNSON BACKSTAGE 5.3MB.jpg

BETSEY JOHNSON BACKSTAGE MODELS 1.jpg

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